Monday, 7 February 2011

Thriller Audience

We have to take in to consideration that the majority of the audience who watch thriller movies, as this group will be our target audience. Our target audience is for the slightly younger generation, around 16 years + to 28 years even older.

Here is some information about genre and gender

I did a bit of research and found out that in 2009 503 films were released in the UK from many different genres, yet only 31 were thrillers.
Out of this 503, 52% of these films were either action, animation or comedy. I think these genres are most popular mainly because they appeal to a wider target audience instead of just one main one. For example, 'Toy story 3' which was release on the 19th of July 2010, appealed to its usual young audience, yet in order for them to be able watch the the film they would have gone with an adult. I also know teenagers who went to see this film as it was a continuation of a classic Disney production.
In 2009 Thriller films only accounted 4% of the UK's Box office which is a very low proportion compared to many of the other genres. I think this was the case because most thrillers tend to have a certificate of 15 or 18 which is meant for older or mature people. Statically, more teenagers starting from the age of 12 attend the cinema more than adults, yet they wouldn't be able to get in to see a thriller as they would be too young.

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